That Thing That Makes You Win

0:02:43 mins
United States
English

Synopsis

This video is one of twelve from my upcoming visual album, which explores my journey as a music producer, a romantic, and a survivor of Los Angeles life.
The featured song tells the story of a deceitful man posing as a legitimate music producer and songwriter. Though surrounded by truly talented musicians and lyricists, he contributes little to the creative process—yet he takes center stage, claiming outsized credit for work that isn’t his.
In the video, this fraudulent figure is portrayed through a metaphorical lens: a shady 1800s county fair operator. He stages a spectacle filled with second-rate attractions, mediocre performers, and flimsy sets—yet somehow, he thrives, stealing the spotlight and profiting off illusion. The fair becomes a satirical reflection of the modern music industry’s dark corners, where smoke and mirrors can eclipse real artistry.

Title: 

That Thing That Makes You Win

Award Year: 

2025

Director: 

Jeeve Ducornet

Casts: 

Jeeve Ducornet

Producer: 

Jeeve Ducornet

Writer: 

Jeeve Ducornet

Director's Interview

Festival: 

2025

Category: 

Animation, Music Video, short

Country: 

United States

Language: 

English

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TEN 1-0URS